SOCIAL MEDIA MARKETING
We cannot stress enough to business owners just how important social media marketing can be to their retention, growth and profits.
You have been told over and over again by other business owners of the importance of social media. They have even brought up examples of
how it has had a significant impact on their business. Deep down you know it can do the same for your business. But you have little
time to manage your social media accounts. Maybe you’re managing your accounts but not seeing the impact those other businesses are
In either case, perhaps it’s time to source it out.
AUDIT AND STRATEGY
Before a social media strategy is developed; we do in an depth analysis of your current efforts. Once this is done we learn
more about your market and what social networks they might be using. From there a strategy is set in place to improve your
business’s social media presence.
Chances are good people are out there talking about the products and services you offer. For each business we develop a list
of keywords that relate to the products or services they sell. Then we search to see if those keywords are coming up in conversations
on platforms like Twitter.
Providing valuable content to your social media followers is a must. This is the biggest way to stand out. With each business
we sit down and create a content strategy that will provide value and help you stand out from your competitors.
Many businesses fail to engage their followers. This is what holds them back from creating a vibrant community full of loyal
customers. If you’re looking for likes, shares, re-tweets or comments, you need to develop engaging updates.
COMMUNITY BUILDING STRATEGY
You want to get your business in front of more people. The only way to do that is to grow. We’ll develop a strategy to grow
your social networks so you can increase your awareness and sales.
Review sites like Yelp and Google Places let everyone have a voice. We monitor those pages closely to ensure that negative
reviews are responded to promptly. We also create a list of keywords and phrases people might use to talk about your business,
product, or service, to identify potential conversation opportunities.
BLOG SETUP AND STRATEGY
Blogs were the first social media platform. They’re also a great way to attract potential clients to your site by distributing
blog posts through our search engine optimization and social media marketing services. We’ll create a strategy to help you
attract those clients who are out there looking for useful information when it comes to your products or services.
We often get the question as to why we don't provide the pricing for our Social Media Marketing services on our website. The simple
answer is that every business has unique circumstances and needs that require a customized approach for each client.
Contact Xposure CMD for a free consultation on your social media marketing strategy.